Pricing

The Lead Generator is $24.95 per month for unlimited usage. We hope that you'll find this to be a fair price for what The Lead Generator offers, but if you're not satisfied, you can cancel your subscription at anytime by following the instructions in the Help area.

As you know, our goal is to help you increase your sales. And The Lead Generator provides a unique and effective way for you to leverage your buying power in order to generate highly qualified sales leads. By putting your company's Needs into the system, and "playing by the rules," you can find some pretty terrific opportunities on The Lead Generator by networking with other users.

One of the things that makes the system effective, though, is our having a large enough number of users for you to prospect to. In fact, the number of leads grows geometrically with the number of users. But this, of course, leads to our biggest cost. Our major expense isn't development or the ISP, but rather it's marketing the system, since we're basically bird-dogging prospects for you -- the system's users. But since we can do this for all users at once, it saves you from having to do it yourself, saving you a lot of time and money. And the more users we get, the more leads you get. But it's not free to market the system, so we have to charge a little something to cover the cost. (It also suggests that you tell your friends about it, since the more people who sign up, the greater the chance that some of them will be your prospects.)

Anyway, if that's too much for access to qualified leads, we're sorry. We understand that there are lots more expensive mailing lists, services, data bases and advertising media that you may prefer to buy that purport to provide sales leads. Unfortunately, if you want good sales leads, they're not going to provide them. If you use The Lead Generator properly, however, it can.

Deciding to Use The Lead Generator

Your decision to subscribe to The Lead Generator (or justifying it to your boss,) is a decision to post your company's information to the Web site, and have some decision maker in your company be willing to receive, if not entertain, inquiries from other users who try to pitch to them. Remember, just as when you sell you try to save your customers time and money, how bad would it be it to receive these opportunities? Most people find that the chance to save money actually pays for the system without even getting any sales leads; but the sales leads are still the reason we're here.

Here's something else to consider when deciding whether to subscribe, and making the case to your Sales Manager. If you're currently prospecting for your business, these are the kinds of costs you face - compared to what you can do with The Lead Generator. (If you don't believe us, check the trades. We think you'll find these to be rather conservative.)

Typical Costs per Lead
MethodCost BasisCost per Good LeadComments
Trade Shows
$5,000 - $10,000
$400.00
Don't compare the number of business cards you collect. Compare the number of prospects who are really worth spending time on
Direct Mail
$3.00 per piece
$100.00
This is based on a typical response rate of 1%. Most companies spend a lot more for their mailings, and get a lot lower response rate. Industry average = $200/lead.
Telemarketing
$2.00 per call
$125.00
Do you want to make 15 cold dials per hour for 40 hrs/week?
Advertising
$1,500 per ad
$200.00
If you have this much budget, then $24.95 shouldn't be a problem anyway, right? :)
Banner Ads
$.10 per exposure
Infinite
Sorry, but we don't know of anyone who got any B2B business this way.
Cold Calling
$50,000 base salary for a rep
$300.00
This is a typical industrial sales result. Cold calling in the commercial segment will run about $200.00 per lead.
The Lead Generator
$24.95 per month
$24.95/the number of leads you find
If you got only one good lead per month, the system has paid for itself ten times over. And our goal is to do a lot better than that!

We hope you'll think of this as a good investment, and decide it's more than worthwhile. For $24.95 per month, we're going to be growing the data base, and adding leads for you every day.

Thanks for your support,
And Good Selling!


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Terms and Conditions

Subscription to The Lead Generator is $24.95 per month, or for any portion of a month, starting from the date of initial registration, for which your User ID (or any User ID associated with your Company Account Number,) is on the system. You must "unsubscribe", removing all your company and personal data from the system, to de-activate your account.

The Lead Generator is provided on an "as is" basis. JV/M cannot guarantee the quality, quantity, integrity, accuracy or availability of data or leads on the system. Your credit card will show a charge from "JV/M, Inc."

JV/M reserves the right to remove any user or company from the system at anytime, for any reason, without recourse.